Lazada, Southeast Asia's Amazon, has over 80 million items. There is simply no excuse for a bad gift.
To get people to purchase through the e-commerce giant, we made use of the typical gifts they usually receive- picture frame, figurine, face towel among others. Gifts that most of the time make no sense, but we have no choice but to like, or rather 'act like' we like it.
And the best people who can teach those 'act like you like it' acting skills?
No other than the country's top thespians.
Watch the masterclasses here:
Let's admit it. Not all can act like them. So just buy from Lazada.

Amassed awards...
Became Lazada Philippines' most successful digital promotion...
A supposed tactical brief turned into a year long campaign...
Definitely a genuinely loved gift. No need to fake.